Communication of innovation through online media
نویسندگان
چکیده
منابع مشابه
Adoption of Online Social Media Innovation: Who's Inside the Spectrum?
Few but mentionable studies have been conducted in typifying the Online Social Media (OSM) users. Studies on innovations taking place within the OSM environment are also very much found. But gaps are present in linking OSM innovations and adoption of innovations by the OSM users. Precise and objective studies to put the OSM users in an adoption spectrum are close to nil, though such studies mig...
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ژورنال
عنوان ژورنال: El Profesional de la Información
سال: 2018
ISSN: 1699-2407,1386-6710
DOI: 10.3145/840-848